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Jiangmen: household appliance market up a "small" wave - refrigerators, washing machines, television - network appliance industry-hc
27-inch LCD TV, refrigerator 50 liters, 5.2 kg washing machine ... ... less than 70 square meters in the public Cheng's small apartment apartments, almost all small appliances than usual on the 1st.
It all, just a microcosm. Recently, the reporter visited the home appliance stores found that due to flexible mini portable appliances, small footprint, and cheap, so are many consumers, especially single family welcome. Industry estimates, with a single apartments, small family room are all listed by area restrictions, small home appliances will become a favorite for single white-collar workers, while the consumer electronics market will set off a "mini" trend.
The rising temperature of a small refrigerator, washing machine
Some appliance stores visited urban
, the reporters saw, Haier, Midea, Yung Sheng, Panasonic and other home appliances manufacturers, have launched a number of specific models of small-type refrigerators and washing machines, which are mostly in the capacity of the refrigerator 50-100 liters, while the washing machine washing dewatering capacity mostly in the 1.5 - 5.2 kg respectively. And ordinary compared to large-capacity refrigerators, washing machines, these small refrigerator, washing machine seems quite attractive, compact, and cheaper prices. Prices generally concentrated in a small refrigerator between 500-1,000 yuan, while the small washing machine in accordance with their different functions, the fluctuations in the region 400-1200 yuan.
"Since the beginning of summer, small refrigerator, washing machine sales have been multiplied, as the small capacity of this beautiful refrigerator, where a customer once the company on its purchase of 10 units, due to good sales of some products Some models are already out of stock. "Cadence relevant department head of electrical universal Chen smiled and told reporters.
Universal electrical department at Cadence wash sale area of ice, the public took a fancy to Mr. Zhang Jin Song of a 50-liter refrigerator, he told reporters he was doing in advertising design, usually as busy with work, the basic eat in the cafeteria at all, much of the refrigerator no longer applicable, it is better to buy a small refrigerator, prices are cheap anyway, when hot, put some fruit drinks, come home soon for a drink of cold drinks, ice watermelon, economical and convenient.
Chen told reporters that a large refrigerator on general consumption in the 1 kwh, while the small refrigerator less than 0.5 kwh, a large washing machine power 300 watts, 200 watts or so small, so power become a major advantage of such appliances, again with their small size, affordable price, small refrigerator, washing machine also increasingly become the preferred single group.
Small appliances increasingly upgrading can
Interview, many appliance stores relevant person in charge that, for practical small residential area, the appearance of bulky household appliances will only make housing space becomes more crowded, so mini home appliance market is very broad prospects.
The trade, small apartments with high income of this group increased, they also have higher home improvement requirements, which also led small home appliances not only demands more refined in appearance, fashion, and the product must more high-end, both can be used as home decoration, but also with excellent product features.
"Take a small refrigerator as an example that though it is cheap, but no small feature, but also energy efficiency rating is usually in two, because the power is small, it is generally more muted effect is good, on the bedroom will not affect the rest . Now, some brands of a small refrigerator not only cold but also with a small freezer room to meet different consumer needs. "Mr. Chen said truthfully. He said many families have now become increasingly popular major brands of small appliances, first quality and second is the appearance of these small appliances are also more refined appearance, placed in the living room also seemed to be exceptionally stylish. With the improvement of people's consumption level, more and more people began to pursue the fine life, as some private owners to buy a small refrigerator is also specialized in the car to the road at any time drink of Icy drinks.
"High-end consumer electronics stores in the future will be small because the young people to choose it increasingly favored family homes, the future of small appliances will continue to 'small', 'clever' direction." Many in the industry have expressed similar point of view.
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